Friday, September 14, 2012

Except football, the Adidas also has a place in basketball, cricket, rugby

The supportive degree of Adidas, especially in the worldwide football circle, is far higher than any other sport goods manufactures. It is particularly true after the Adidas produced the first pair of spiked shoes which got the support and favor from top-grade football players in the world. Because more than eighty percent of players who attended  the World Cup held at West Germany in 1947 chose the Adidas Soccer Cleats , it can be seen that the power of the Adidas in world football. What is more, depended on the superior functions of the Adidas soccer shoes, the host, French team, developed its strength higher than its ordinary level to defeat other powerful teams and win the championship in the French World Cup held in 1998. The victory of the French team and the title of World Football Player got by the French football star once more proved the authority of the victory three-line design of the Adidas. Even now, the Adidas also uses this design to guarantee its authority.
Except football, the Adidas also has a place in basketball, cricket, rugby, baseball, handball, track and field, tennis, boxing, swimming, trendy extreme sports and so on. Lots of famous top-grade players among the worldwide are all full of praise of the Adidas quality. Since the beginning of the World Cup in 1970, the Adidas become the official football sponsor which is assigned by the FIFA, Federation International de Football Association. After that, the Adidas provided the balls for the World Cup with no exception. Besides, the balls of European Cup and Euro Premium had been sponsored by the Adidas. The Adidas also sponsored many sport teams such as some famous football and rugby teams. The Adidas once provide sport equipments and balls for matches for all the teams of MLS, Major League Soccer. The perfect shoe-making conception has been kept by the Adidas. At the same time, the Adidas constantly exchanges the inspirations and demands with athletes and coaches who are both top-grade in the world. Through a string of repeat tests and trials, the Adidas produced various ergonomics suitable products which not only enable athletes to get an improvement on the sport performances but also satisfy the demands of consumers who are favored of high-quality sport goods in the general market. There is a new breakthrough of the Adidas in design and functions in recent years. Another fashion surging forward in the popular trends is driven by the representation conception of three-line design which already became a new style among the young generation and lead the worldwide sporting items to walk into a more diversified prospect.
In 1920, the founder of the Adidas made the first pair of sporting shoes for training. The Adidas officially registered as a brand in 1948. The world welcomed the birth of the three-line design in 1949. In 1972, the three-leaf appeared. The best-seller Adidas Adipower soccer shoes in the world were put forward by the Adidas. We can see the revolutionary system which is called Torsion of the Adidas in 1988. At the year of 2000, impossible is nothing becoming the slogan of the Adidas which succeed to create the trendy topics.

No comments:

Post a Comment